One of my favorite kinds of projects is working with small business owners whose websites are built on the Godaddy Website Tonight do-it-yourself (DIY) website builder. When I owned and operated my own yoga studio in Warrenton, Virginia, I also tried to build my own website using Godaddy’s website builder, but found it extremely difficult to understand and work with.
I have created new websites for several Warrenton / Fauquier, Virginia business owners whose original websites were built on the Godaddy platform. Most recently, I rebuilt Progressions Dance School’s website. You can see the before and after screenshots below.
Original Website Screenshot
New and Improved Website
Progressions Dance School’s new website features the following improvements:
- Improved home page design is simple but eye-catching, with rotating images that instantly communicate the dance studio’s professionalism, benefits and values.
- Sidebar buttons that instantly show website visitors where to click to enroll in a class and where to click to pay for a class.
- PayPal “buy now” buttons on the website make it easy for clients to pay for classes online.
- Improved navigation menu makes it easier for website visitors to find the information they need and want.
- Website header makes it easy to find the studio’s address and links to the studio’s Facebook page.
- Responsive design means the website is formatted to display properly on small smartphone / mobile device screens — a feature that is becoming more and more important for small business internet marketing and search engine optimization.
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